On 18 June 2020, SOAS-ACE organised a roundtable event at the Development Studies Association Conference DSA 2020 on how to make collective action effective. Panel 41 entitled ‘Aligning interests and incentives: Strategies for grassroots success’ was convened by Prof Mushtaq Khan. The panelists were Prof Ahmirah El-Haddad, Mehnaz Rabbani and Dr Michael Uzoigwe with Dr Pallavi Roy as the discussant.